Blue Marble Analytics is a minority-owned data and analytics consultancy specializing in transforming complex data into actionable insights that drive business success. With a strategic approach from data strategy to execution, they empower organizations across industries to make informed decisions, optimize operations, and achieve sustainable growth
Blue Marble Analytics sought a strategic partner to develop a comprehensive marketing plan to elevate brand awareness, increase recognition, and position the company as a thought leader in the data and analytics industry. A key focus was creating clear brand guidelines to ensure consistency across all communications and marketing efforts. Additionally, they needed to build and grow their social media presence, creating a platform to showcase expertise, connect with industry leaders, and drive meaningful engagement with potential clients.
Through a strategic partnership with RB Consulting, Blue Marble Analytics elevated its social media presence and engagement, strengthening brand visibility and positioning the company as a thought leader in the data and analytics industry. This increased digital presence has helped foster connections with key stakeholders and potential clients.
Additionally, Blue Marble Analytics now has a comprehensive asset library of sales and marketing materials, including sales presentations, conference materials such as banners and signage, capability statements, corporate overviews, branded postcards, and other promotional assets. These resources provide a polished, professional foundation to support business development, enhance brand consistency, and drive engagement at conferences, client meetings, and networking events.