Girl Scouts of Central Indiana empowers girls to develop leadership skills, confidence, and a strong sense of community through hands-on experiences, outdoor adventures, and STEM education. By providing a supportive environment and access to enriching programs, the organization helps girls build courage, character, and the skills they need to make a lasting impact in their communities and beyond.
Girl Scouts of Central Indiana partnered with RB Consulting as a Strategic Thought Partner for the 2025 INspire Her Leadership Summit, aiming to amplify engagement, expand attendance, and ensure event success. A key priority was to enhance marketing strategies, strengthen messaging, and refine branding to align with the Summit’s core themes of Entrepreneurship, Well-Being, and Leadership.
Girl Scouts of Central Indiana led a sold-out leadership summit that energized and united the community around their mission to empower girls and women. Their vision for a high-impact event came to life through dynamic programming, expanded community partnerships, and a vibrant Mission Marketplace. To help bring this vision to fruition, RB Consulting provided strategic support in event marketing, campaign development, speaker and session planning, and attendee engagement strategies.
Together, we helped elevate the summit’s reach and impact. Girl Scouts successfully expanded the Mission Marketplace to include more mission-aligned organizations, deepening community ties. A robust, multi-channel marketing campaign—developed with RB Consulting’s guidance—drove strong awareness, registrations, and enthusiasm, resulting in rave reviews and a fully booked event experience.
